How to Send Compliant Bulk Broadcasts

Meta enforces strict message rate limits and policy tags for Messenger broadcasts. Page Bulk handles this automatically.

Using Dynamic Message Variables

Personalize your messages to increase open and reply rates:

  • {first_name} - Replaced with customer's first name.
  • {page_name} - Replaced with the specific Facebook page name.

Example: "Hi {first_name}, thank you for contacting {page_name}! Here is your exclusive 20% weekend discount code: VIP20"

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